Seent It — Kendrick Lamar RSS

Kendrick Lamar Wears Rocksmith, Reacts to Jay-Z's Verse

Check out this adorable video of Kendrick Lamar hearing Jay-Z's verse on the official remix of "Bitch Don't Kill My Vibe" at a recording session for Schoolboy Q's upcoming album OxyMoron.  The fresh young superstar wears his favorite Rocksmith Peace Love-n-Harmony snapback and a smile as he takes in the new track: Follow Kendrick on Twitter and look out for Rocksmith's Spring, Summer, and Fall Collections.

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Seent It: Schoolboy Q & Ab-Soul In Rocksmith at SXSW

SXSW's music conference has been going in full swing for a couple days now and we're already spotting Rocksmith on a few of the performers. West Coast rapper Schoolboy Q was spotted performing in our Tie-Dye Wu Tang bucket hat on the Fader Fort stage at SXSW 2013. Fellow Black Hippy Ab-Soul was also spotted in Rocksmith's blue & white McCarren Jacket. Check out the video, which also features Action Bronson and superstar emcee Kendrick Lamar (who's also a fan of our label): And if you're in Austin be sure to check out our SXSW Showcase featuring Dizzy Wright, YG, Sir Michael Rocks, Doughbeezy and more. O.S.

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