Rocksmith is a Brooklyn-based music lifestyle brand internationally recognized for its fusion of Japanese design and New York streetwear. Founded in 2004 by Erik Marino and Kenshin Ichikawa, Rocksmith is rooted in the music community, blending classic imagery and themes with modern graphics and contemporary silhouettes.
The premiere Rocksmith collection launched in 2004 in Tokyo and made its US debut a year later. The collection has since expanded to include denim, outerwear, knits and accessories, solidifying the brand’s position at the forefront of contemporary sportswear.
Erik and Kenshin maintain close ties with the music industry and have collaborated with some of hip hop’s biggest names such as Kendrick Lamar, Wu Tang, 2Chainz, Kirko Bangz and Absoul among others. Rocksmith fans also span the entertainment world with notables that include Jay Z, Spike Lee, Wiz Khalifa, Chris Brown, Diddy, Lil Wayne, Ludacris, Justin Bieber and Theophilus London.